When I heard Wet n Wild Photo Focus Foundation was tested in 7 different types of light I was immediately intrigued and wanted to try it.

Why? I have had problems in the past with makeup flashback in pictures, something this product claims to eliminate. And currently, the lighting where I work is much different than at home. If it truly does look good in different lighting, this foundation might be a perfect addition to my makeup collection.

Wet n Wild Photo Focus Foundation | CaitlinCosmetologist

When reviewing foundations, I look at these factors- coverage, consistency, longevity (or lasting power), color and scent.

Let’s Take a Look at Wet n Wild Photo Focus Foundation

Coverage: Definitely builds to full coverage, but I would say with one application it is more of a medium coverage.

Consistency: My first thought? Wow! This is so thin. It almost felt runny.  However, the spatula applicator allowed me to put the product right on my face and blend with a damp makeup sponge. The foundation blended nicely!

Longevity: This is the most important factor for me because I am oily in my t-zone. Even with primer, setting powder and setting spray, foundations can break up as the day goes on. I note that this foundation does not claim to be matte, so I didn’t expect it to be. I was curious about how it lasted though, since that is a major concern.

Color: I recently re-matched myself and discovered that warm tones were better for me. So, I chose a light, warm toned color for this foundation. I really liked the color!

Scent: Didn’t notice a scent. This isn’t a big factor but strong scents are a turnoff.

Other Information About this Foundation

According to Wet n Wild, this foundation is lightweight and fragrance, oil, paraben, and sulfate free. Its a medium to full coverage finish and is available in 20 shades. Its also vegan and cruelty free. All for only $5.99!

Yay or Nay?  If you are not oily, Wet n Wild Photo Focus Foundation is a big yay! If you are oily, I think it is still worth a try since everyone’s skin is different.

I really like the way this looked and felt on my skin. The only problem I had was it slipping as the day went on. But, I would have to say that this foundation is very impressive and very affordable. Can you beat that?

Good news, it did not have flashback-even under direct light.  I purposely didn’t filter this image, even though it is not flattering lighting (lol), so you could see.

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Other makeup worn: L’Oreal Voluminous Feline Noir Mascara, Rimmel London Match Perfection Concealer, L’Oreal True Match Powder, Milani Baked Blush, CoverGirl Oh Sugar! Lip Balm and Anastasia Beverly Hills Brow Whiz

Have you tried Wet n Wild Photo Focus Foundation? 

What is your current favorite foundation?

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Wet n Wild Photo Focus Foundation Review | Caitlin Cosmetologist